Recruitment Agency Seo
Recruitment agencies spend £8,000-25,000 monthly on Indeed, Reed, LinkedIn postings, and sponsored job ads while competitors generate candidate flow and client leads through SEO. The opportunity is massive: ranking for ‘[job title] [location]’ captures candidates before job boards do, optimizing for ‘recruitment agency [specialty]’ attracts direct client inquiries, and building authority for industry-specific terms positions your firm as the specialist choice. But execution is complex – programmatic job pages at scale risk thin content penalties, expired job postings create SEO debt through 404 errors, and balancing candidate attraction (B2C) with client acquisition (B2B) requires split optimization strategies. Our AI finds agencies specializing in recruitment SEO who understand ATS integration for dynamic job feeds, structured data implementation for JobPosting schema, and strategies reducing job board dependency by 40-60% through organic visibility.
How the Recruitment Agency Seo works
Define your recruitment niche (IT, healthcare, executive search, industrial, temp staffing), primary revenue model (contingency, retained, temp margin), geographic scope (local, regional, national), and current candidate sourcing costs. Our AI evaluates SEO agencies for recruitment industry expertise – examining case studies showing reduced cost-per-application from organic channels, job page ranking improvements, understanding of programmatic SEO for high-volume job creation, and experience with recruitment-specific schema markup. You’ll see which agencies can integrate with your ATS (Bullhorn, JobAdder, Greenhouse), optimize for both candidate and employer searches simultaneously, handle expired job page management without SEO penalties, and demonstrate measurable reductions in paid job board spending through organic channel development.
Job boards extract 15-25% of placement fees through posting costs, premium placements, and sponsored listings – they control your candidate pipeline while charging premium margins. SEO offers direct marketplace access without middlemen, but technical execution separates success from disaster. Each job posting needs unique content avoiding thin page penalties, proper structured data so Google displays jobs in search results, and careful handling of high-velocity content creation/deletion cycles. Generic SEO agencies will optimize your about page while ignoring that recruitment revenue comes from job visibility and employer discovery. Recruitment SEO specialists understand programmatic content generation, competing against billion-dollar job board SEO budgets, and optimizing for both immediate applications and long-term employer lead generation. Wrong agency means continued job board dependency and £2,000-8,000 monthly wasted on platforms controlling your business. Investment: £3,000-12,000 monthly for comprehensive recruitment SEO reducing board reliance.
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Credit-Based Fair Exchange
Earn credits by giving, spend credits to receive Give backlinks to relevant sites and earn credits based on your domain authority. Use those credits to get backlinks from sites you need. Fair value exchange means no one gets exploited higher DA sites cost more credits, new sites get incentive pricing.
