Startup Valuation Calculator

Calculate startup valuations using multiple methods for fundraising and negotiations.


How the Startup Valuation Calculator works

Apply multiple valuation approaches including comparables, scorecard, and VC methods to determine fair startup value.

Startup valuation determines how much equity you give up when raising money, making it critical for fundraising success.

How it works

Tutorial

Startup valuation drives every fundraising conversation, determining how much equity founders must give up to raise capital. Early startups require specialized approaches that balance data with factors like team quality, market size, and competitive positioning. Using multiple valuation methods and finding a reasonable range creates the strongest negotiating position.

Use the calculator above for multi-method startup valuation, or follow the steps below to value your startup using the Scorecard Method.

The Formula

MethodBest ForCore Formula
ComparablesCompanies with similar peersPeer Valuation × Adjustment Factors
ScorecardPre-revenue to early revenueAverage Valuation × Weighted Scores
VC MethodHigh-growth potentialExit Value ÷ ROI Target × Retention
DCFRevenue-stage companiesPresent Value of Projected Cash Flows

Step-by-Step Calculation

Let’s value a startup using the Scorecard Method.

Step 1: Determine Regional Baseline

Start with average pre-money for your stage and region:

RegionStageAverage Pre-Money
San FranciscoSeed$4,000,000
New YorkSeed$3,500,000
Austin (Example)Seed$2,500,000

Baseline:Starting point is$2,500,000

Step 2: Score Management Team (30% weight)

Evaluate team quality:

FactorWeightScore vs AverageWeighted Multiplier
Team Strength30%125% (strong)1.075

Reasoning:Experienced team with one previous exit. Calculation: 1 + (0.30 × 0.25) =1.075

Step 3: Score Market Opportunity (25% weight)

Evaluate market size:

FactorWeightScore vs AverageWeighted Multiplier
Market Opportunity25%115% (above average)1.0375

Reasoning:Large market but competitive. Calculation: 1 + (0.25 × 0.15) =1.0375

Step 4: Score Product/Technology (15% weight)

Evaluate product differentiation:

FactorWeightScore vs AverageWeighted Multiplier
Product/Technology15%110% (slightly above)1.015

Reasoning:Good product but not revolutionary. Calculation: 1 + (0.15 × 0.10) =1.015

Step 5: Score Competition (10% weight)

Evaluate competitive environment:

FactorWeightScore vs AverageWeighted Multiplier
Competition10%95% (challenging)0.995

Reasoning:Crowded market. Calculation: 1 + (0.10 × -0.05) =0.995

Step 6: Score Marketing/Sales (10% weight)

Evaluate go-to-market strategy:

FactorWeightScore vs AverageWeighted Multiplier
Marketing/Sales10%105% (solid)1.005

Reasoning:Clear channel strategy. Calculation: 1 + (0.10 × 0.05) =1.005

Step 7: Score Additional Factors

Evaluate remaining factors:

FactorWeightScoreMultiplier
Need for Investment5%100%1.000
Other Factors5%108%1.004

Calculations:1 + (0.05 × 0) = 1.000; 1 + (0.05 × 0.08) =1.004

Step 8: Calculate Combined Multiplier

Multiply all weighted factors:

FactorMultiplier
Team1.075
Market1.0375
Product1.015
Competition0.995
Marketing1.005
Funding Need1.000
Other1.004
Combined Multiplier1.138

Calculation:1.075 × 1.0375 × 1.015 × 0.995 × 1.005 × 1.000 × 1.004 =1.138

Step 9: Calculate Final Valuation

Apply the combined multiplier to baseline:

ComponentValue
Regional Baseline$2,500,000
Combined Multiplier× 1.138
Pre-Money Valuation$2,845,000

Calculation:$2,500,000 × 1.138 =$2,845,000

Step 10: Create Negotiation Range

Round to negotiable number:

PrecisionValue
Calculated$2,845,000
Negotiation Value$2.85M – $3.0M

Final Answer:The startup valuation is approximately$2.85-3.0 millionpre-money

What This Means

A $3M pre-money valuation positions this Austin seed startup at a 20% premium to regional average, justified by strong team and good market opportunity. For a $750K raise, this results in 20% dilution ($3M + $750K = $3.75M post-money).


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